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Real Estate

The Riva

A brand identity system for The Riva, a multifamily residential development.

Amanda’s role

AFS Creative Studio · Client engagement

Employment context

AFS Creative client

Scope

Brand Identity · Logo Design · Presentation

The Riva · Brand identity
01 / challenge

The challenge

The Riva called for a residential identity that could communicate the property’s positioning and sense of place across leasing and marketing materials.

02 / approach

The approach

In partnership with Catalyst Marketing, AFS Creative developed a brand identity, logo direction, and presentation for the multifamily development. The work was conceived as a system adaptable to digital, print, signage, and property marketing.

03 / outcome

The outcome

The project resulted in an identity presentation for The Riva, bringing its property story into a cohesive visual direction.

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