Designingvisionary brandsbuilt to last.

You've built something real. Your brand should show it.

Brand identity and creative direction for wellness, lifestyle, and hospitality brands.

True Food Kitchen logo
Folly logo
Noble Ground Coffee logo
The Social Changery logo
Raw Cereal logo
True Food Kitchen logo
Folly logo
Noble Ground Coffee logo
The Social Changery logo
Raw Cereal logo

"Most brands don't have a design problem. They have a direction problem. Nobody's asking if every decision still points back to the same vision."

AFS Creative Studio
Services

What I do.

All services
Brand building

Brand Identity & Visual Systems

Embedded creative direction

Fractional Creative Director

Channel design

DTC Channel Design

My process

How I work with you.

01

Discover

A focused intro call to understand your brand, goals, and where you're headed. No deck required.

02

Scope

A clear proposal with deliverables, timeline, and investment. No vague retainers.

03

Design & direct

Senior creative direction with specialist execution. Structured reviews keep you close to the work.

04

Deliver

Organized, production-ready files and a clean handoff. Your team can hit the ground running.

Testimonials

What partners say.

One of the strongest creative operators I've come across. Amanda has an exceptional instinct for brand, not just in how things look, but in how they feel, translate, and scale across touchpoints. She brings clarity to ambiguity, raises the bar on visual identity, and consistently delivers work that is both on-brief and elevated.

Luna Yu
CEO, Genecis Bioindustries
Client · Folly Nutrition

I was lucky to have Amanda to tap into as my creative partner during the early days of building True's strategic partnership department, pitch deck, and process. She is nimble. She can brainstorm opportunities without limits, and when the time comes, she can focus on project processes, timelines, and all executional details.

Vayshali Bhakta
Leader in Brand Marketing & Growth Strategy
Cross-functional partner · True Food Kitchen
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Not sure what you need?

Answer a few quick questions and I'll point you to the right service, or straight to booking a call.